Trustpilot Category IDs
Category slugs for the category_id parameter on Category Companies, Category Newest and Category Details. Trustpilot’s taxonomy has three levels; this page lists the 22 top-level categories and their 189 subcategories, with the number of businesses in each. Deeper (third-level) slugs also work — find them with Category Search or read a subcategory’s own subcategories via Category Details. A category ID is also the last segment of any trustpilot.com/categories/<slug> URL, and the endpoints accept that URL directly.
Using a category ID
Example: companies in Bank
curl "https://apidirect.io/v1/trustpilot/category/companies?category_id=bank" \
-H "X-API-Key: YOUR_API_KEY"
Example: subcategories of Electronics & Technology
curl "https://apidirect.io/v1/trustpilot/category?category_id=electronics_technology" \
-H "X-API-Key: YOUR_API_KEY"
Top-level categories
| Category |
ID |
Businesses |
| Animals & Pets |
animals_pets |
4,695 |
| Beauty & Well-being |
beauty_wellbeing |
22,160 |
| Business Services |
business_services |
71,242 |
| Construction & Manufacturing |
construction_manufactoring |
17,756 |
| Education & Training |
education_training |
14,855 |
| Electronics & Technology |
electronics_technology |
59,806 |
| Events & Entertainment |
events_entertainment |
24,458 |
| Food, Beverages & Tobacco |
food_beverages_tobacco |
11,665 |
| Health & Medical |
health_medical |
19,408 |
| Hobbies & Crafts |
hobbies_crafts |
8,949 |
| Home & Garden |
home_garden |
24,046 |
| Home Services |
home_services |
16,092 |
| Legal Services & Government |
legal_services_government |
5,880 |
| Media & Publishing |
media_publishing |
18,187 |
| Money & Insurance |
money_insurance |
42,297 |
| Public & Local Services |
public_local_services |
6,262 |
| Restaurants & Bars |
restaurants_bars |
2,545 |
| Shopping & Fashion |
shopping_fashion |
44,724 |
| Sports |
sports |
7,173 |
| Travel & Vacation |
travel_vacation |
12,727 |
| Utilities |
utilities |
1,365 |
| Vehicles & Transportation |
vehicles_transportation |
18,166 |
Subcategories
Animals & Pets (animals_pets)
| Subcategory |
ID |
Businesses |
| Animal Health |
animal_health |
353 |
| Animal Parks & Zoo |
animal_parks_zoo |
56 |
| Cats & Dogs |
cats_dogs |
528 |
| Horses & Riding |
horses_riding |
234 |
| Pet Services |
pet_services |
645 |
| Pet Stores |
pet_stores |
3,429 |
Beauty & Well-being (beauty_wellbeing)
| Subcategory |
ID |
Businesses |
| Cosmetics & Makeup |
cosmetics_makeup |
6,246 |
| Hair Care & Styling |
hair_care_styling |
2,120 |
| Personal Care |
personal_care |
9,214 |
| Salons & Clinics |
salons_clinics |
5,845 |
| Tattoos & Piercings |
tattoos_piercings |
175 |
| Wellness & Spa |
wellness_spa |
2,494 |
| Yoga & Meditation |
yoga_meditation |
465 |
Business Services (business_services)
| Subcategory |
ID |
Businesses |
| Administration & Services |
administration_services |
11,467 |
| Associations & Centers |
associations_centers |
303 |
| HR & Recruiting |
hr_recruiting |
4,635 |
| Import & Export |
import_export |
343 |
| IT & Communication |
it_communication |
25,324 |
| Office Space & Supplies |
office_space_supplies |
2,096 |
| Print & Graphic Design |
print_graphic_design |
5,276 |
| Research & Development |
research_development |
3,170 |
| Sales & Marketing |
sales_marketing |
26,641 |
| Shipping & Logistics |
shipping_logistics |
4,212 |
| Wholesale |
wholesale |
1,443 |
Construction & Manufacturing (construction_manufactoring)
| Subcategory |
ID |
Businesses |
| Architects & Engineers |
architects_engineers |
711 |
| Building Materials |
building_materials |
1,449 |
| Chemicals & Plastic |
chemicals_plastic |
569 |
| Construction Services |
construction_services |
641 |
| Contractors & Consultants |
contractors_consultants |
7,022 |
| Factory Equipment |
factory_equipment |
991 |
| Garden & Landscaping |
garden_landscaping |
1,512 |
| Industrial Supplies |
industrial_supplies |
1,051 |
| Manufacturing |
manufacturing |
3,225 |
| Production Services |
production_services |
398 |
| Tools & Equipment |
tools_equipment |
1,919 |
Education & Training (education_training)
| Subcategory |
ID |
Businesses |
| Colleges & Universities |
colleges_universities |
781 |
| Courses & Classes |
courses_classes |
1,169 |
| Education Services |
education_services |
11,170 |
| Language Learning |
language_learning |
589 |
| Music & Theater Classes |
music_theater_classes |
225 |
| School & High School |
school_high_school |
375 |
| Specials Schools |
specials_schools |
1,454 |
| Vocational Training |
vocational_training |
781 |
Electronics & Technology (electronics_technology)
| Subcategory |
ID |
Businesses |
| Appliances & Electronics |
appliances_electronics |
5,569 |
| Audio & Visual |
audio_visual |
1,807 |
| Computers & Phones |
computers_phones |
8,342 |
| Internet & Software |
internet_software |
45,334 |
| Repair & Services |
repair_services |
2,857 |
Events & Entertainment (events_entertainment)
| Subcategory |
ID |
Businesses |
| Adult Entertainment |
adult_entertainment |
3,582 |
| Children’s Entertainment |
childrens_entertainment |
1,979 |
| Clubbing & Nightlife |
clubbing_nightlife |
64 |
| Events & Venues |
events_venues |
2,513 |
| Gambling |
gambling |
5,017 |
| Gaming |
gaming |
7,041 |
| Museums & Exhibits |
museums_exibits |
478 |
| Music & Movies |
music_movies |
1,061 |
| Theater & Opera |
theater_opera |
126 |
| Wedding & Party |
wedding_party |
3,570 |
Food, Beverages & Tobacco (food_beverages_tobacco)
| Subcategory |
ID |
Businesses |
| Agriculture & Produce |
agriculture_produce |
441 |
| Asian Grocery Stores |
asian_grocery_stores |
99 |
| Bakery & Pastry |
bakery_pastry |
601 |
| Beer & Wine |
beer_wine |
933 |
| Beverages & Liquor |
beverages_liquor |
1,284 |
| Candy & Chocolate |
candy_chocolate |
740 |
| Coffee & Tea |
coffee_tea |
1,210 |
| Food Production |
food_production |
2,227 |
| Fruits & Vegetables |
fruits_vegetables |
166 |
| Grocery Stores & Markets |
grocery_stores_markets |
2,118 |
| Lunch & Catering |
lunch_catering |
560 |
| Meat, Seafood & Eggs |
meat_seafood_eggs |
561 |
| Smoking & Tobacco |
smoking_tobacco |
2,682 |
Health & Medical (health_medical)
| Subcategory |
ID |
Businesses |
| Clinics |
clinics |
1,575 |
| Dental Services |
dental_services |
1,103 |
| Diagnostics & Testing |
diagnostics_testing |
424 |
| Doctors & Surgeons |
doctors_surgeons |
833 |
| Health Equipment |
health_equipment |
2,506 |
| Hospital & Emergency |
hospital_emergency |
4,044 |
| Medical Specialists |
medical_specialists |
1,414 |
| Mental Health |
mental_health |
1,564 |
| Pharmacy & Medicine |
pharmacy_medicine |
4,427 |
| Physical Aids |
physical_aids |
478 |
| Pregnancy & Children |
pregnancy_children |
825 |
| Therapy & Senior Health |
therapy_senior_health |
2,449 |
| Vision & Hearing |
vision_hearing |
907 |
Hobbies & Crafts (hobbies_crafts)
| Subcategory |
ID |
Businesses |
| Art & Handicraft |
art_handicraft |
2,132 |
| Astrology & Numerology |
astrology_numerology |
463 |
| Fishing & Hunting |
fishing_hunting |
716 |
| Hobbies |
hobbies |
2,951 |
| Metal, Stone & Glass Work |
metal_stone_glass_work |
171 |
| Music & Instruments |
music_instruments |
753 |
| Needlework & Knitting |
needlework_knitting |
1,010 |
| Outdoor Activities |
outdoor_activities |
622 |
| Painting & Paper |
painting_paper |
542 |
Home & Garden (home_garden)
| Subcategory |
ID |
Businesses |
| Bathroom & Kitchen |
bathroom_kitchen |
2,825 |
| Cultural Goods |
cultural_goods |
145 |
| Decoration & Interior |
decoration_interior |
4,363 |
| Energy & Heating |
energy_heating |
721 |
| Fabric & Stationery |
fabric_stationary |
402 |
| Furniture Stores |
furniture_stores |
6,537 |
| Garden & Pond |
garden_pond |
3,272 |
| Home & Garden Services |
home_garden_services |
2,215 |
| Home Goods Stores |
home_goods_stores |
4,526 |
| Home Improvements |
home_improvements |
3,290 |
Home Services (home_services)
| Subcategory |
ID |
Businesses |
| Cleaning Service Providers |
cleaning_service_providers |
2,326 |
| Craftsman |
craftsman |
7,307 |
| House Services |
house_services |
885 |
| House Sitting & Security |
house_sitting_security |
1,131 |
| Moving & Storage |
moving_storage |
2,509 |
| Plumbing & Sanitation |
plumbing_sanitation |
1,703 |
| Repair Service Providers |
repair_service_providers |
291 |
Legal Services & Government (legal_services_government)
| Subcategory |
ID |
Businesses |
| Customs & Toll |
customs_toll |
231 |
| Government Department |
government_department |
195 |
| Law Enforcement |
law_enforcement |
355 |
| Lawyers & Attorneys |
lawyers_attorneys |
2,375 |
| Legal Service Providers |
legal_service_providers |
3,189 |
| Libraries & Archives |
libraries_archives |
24 |
| Municipal Department |
municipal_department |
146 |
| Registration Services |
registration_services |
361 |
| Subcategory |
ID |
Businesses |
| Books & Magazines |
books_magazines |
4,570 |
| Media & Information |
media_information |
9,210 |
| Photography |
photography |
1,528 |
| Video & Sound |
video_sound |
3,704 |
Money & Insurance (money_insurance)
| Subcategory |
ID |
Businesses |
| Accounting & Tax |
accounting_tax |
2,084 |
| Banking & Money |
banking_money |
15,040 |
| Credit & Debt Services |
credit_debt_services |
1,389 |
| Insurance |
insurance |
3,639 |
| Investments & Wealth |
investments_wealth |
24,911 |
| Real Estate |
real_estate |
4,243 |
Public & Local Services (public_local_services)
| Subcategory |
ID |
Businesses |
| Employment & Career |
employment_career |
1,748 |
| Funeral & Memorial |
funeral_memorial |
158 |
| Housing Associations |
housing_associations |
56 |
| Kids & Family |
kids_family |
181 |
| Military & Veteran |
military_veteran |
55 |
| Nature & Environment |
nature_environment |
409 |
| Professional Organizations |
professional_organizations |
1,937 |
| Public Services & Welfare |
public_services_welfare |
649 |
| Religious Institutions |
religious_institutions |
303 |
| Shelters & Homes |
shelters_homes |
100 |
| Waste Management |
waste_management |
641 |
Restaurants & Bars (restaurants_bars)
| Subcategory |
ID |
Businesses |
| African & Pacific Cuisine |
african_pacific_cuisine |
8 |
| Bars & Cafes |
bars_cafes |
312 |
| Chinese & Korean Cuisine |
chinese_korean_cuisine |
14 |
| European Cuisine |
european_cuisine |
17 |
| General Restaurants |
general_restaurants |
1,215 |
| Japanese Cuisine |
japanese_cuisine |
22 |
| Mediterranean Cuisine |
mediterranean_cuisine |
149 |
| Middle Eastern Cuisine |
middle_eastern_cuisine |
17 |
| North & South American Cuisine |
north_south_american_cuisine |
119 |
| Southeast Asian Cuisine |
southeast_asian_cuisine |
86 |
| Takeaway |
takeaway |
1,096 |
| Vegetarian & Diet |
vegetarian_diet |
53 |
| Subcategory |
ID |
Businesses |
| Accessories |
accessories |
5,992 |
| Clothing & Underwear |
clothing_underwear |
30,505 |
| Clothing Rental & Repair |
clothing_rental_repair |
277 |
| Costume & Wedding |
costume_wedding |
956 |
| Jewelry & Watches |
jewelry_watches |
5,774 |
| Malls & Marketplaces |
malls_marketplaces |
4,970 |
Sports (sports)
| Subcategory |
ID |
Businesses |
| Ball Games |
ball_games |
550 |
| Bat-and-ball Games |
bat-and-ball_games |
83 |
| Bowls & Lawn Sports |
bowls_lawn_sports |
35 |
| Dancing & Gymnastics |
dancing_gymnastics |
120 |
| Equipment & Associations |
equipment_associations |
1,936 |
| Extreme Sports |
extreme_sports |
902 |
| Fitness & Weight Lifting |
fitness_weight_lifting |
1,937 |
| Golf & Ultimate |
golf_ultimate |
536 |
| Hockey & Ice Skating |
hockey_ice_skating |
54 |
| Martial arts & Wrestling |
martial_arts_wrestling |
205 |
| Outdoor & Winter Sports |
outdoor_winter_sports |
1,234 |
| Shooting & Target Sports |
shooting_target_sports |
151 |
| Swimming & Water Sports |
swimming_water_sports |
181 |
| Tennis & Racquet Sports |
tennis_racquet_sports |
133 |
Travel & Vacation (travel_vacation)
| Subcategory |
ID |
Businesses |
| Accommodation & Lodging |
accomodations_lodging |
2,186 |
| Activities & Tours |
activities_tours |
8,430 |
| Airlines & Air Travel |
airlines_air_travel |
1,429 |
| Hotels |
hotels |
1,772 |
| Travel Agencies |
travel_agencies |
1,833 |
Utilities (utilities)
| Subcategory |
ID |
Businesses |
| Energy & Power |
energy_power |
1,127 |
| Oil & Fuel |
oil_fuel |
58 |
| Water Utilities |
water_utilities |
134 |
Vehicles & Transportation (vehicles_transportation)
| Subcategory |
ID |
Businesses |
| Air & Water Transport |
air_water_transport |
708 |
| Airports & Parking |
airports_parking |
276 |
| Auto Parts & Wheels |
auto_parts_wheels |
7,386 |
| Bicycles |
bicycles |
1,413 |
| Cars & Trucks |
cars_trucks |
2,617 |
| Motorcycle & Powersports |
motorcycle_powersports |
807 |
| Other Vehicles & Trailers |
other_vehicles_trailers |
550 |
| Taxis & Public Transport |
taxis_public_transport |
3,069 |
| Vehicle Rental |
vehical_rental |
1,503 |
| Vehicle Repair & Fuel |
vehicle_repair_fuel |
2,381 |
Finding deeper category IDs
Subcategories can have their own subcategories (e.g. computers_phones contains cell_phone_store). To find them:
- Call Category Details with a subcategory ID — its
subcategories array lists the next level.
- Or call Category Search with a keyword — it returns matching category IDs at any level.
- Or open any category on trustpilot.com and take the slug after
/categories/ in the URL.